This is a popular concept and we need to really explore what it means!
1) What are we faking?
2) What is confidence?
Belief in yourself that is communicated to other people. It strongly correlates to power as people believe in leaders who believe in themselves.
“Perhaps the clearest, and most useful, definition of confidence we came across was the one supplied by Richard Petty, a psychology professor at Ohio State University, who has spent decades focused on the subject. “Confidence,” he told us, “is the stuff that turns thoughts into action.” (http://www.theatlantic.com/features/archive/2014/04/the-confidence-gap/359815/)
3) Why are we faking it?
Because it is necessary, we don’t have it and we know it. Effective (and contented) leaders (of an organization, of a family, of a group, etc.) believe in themselves and then have a much easier time having other people follow their lead.
“A growing body of evidence shows just how devastating this lack of confidence can be. Success, it turns out, correlates just as closely with...